about me
Hi, I’m Hailey! I’m a recent graduate from the University of San Diego with a B.A. in Communication and a minor in both Marketing and Visual Arts.
When I'm not taking photos or helping out at the nearest beach cleanup, you'll often find me trying new coffee shops in San Diego, paddle-boarding in La Jolla, or watching a new film.
I'm passionate about digital storytelling through photography, graphic design, and videography. I look forward to working in a collaborative environment to tackle projects that will create a meaningful impact.
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work experience
Laguna Playhouse
*Worked a seasonal position in marketing & development at a regional non-profit theatre
JULY 2026 - SEPT 2026
Marketing Assistant
Laguna Beach, CA
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Developed email marketing campaigns for subscribers and show attendees, creating content to drive engagement
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Drove social media content strategy through caption writing, influencer research, and video ideation
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Supported marketing and development efforts by tracking press coverage and reaching out to potential ad partners
The University of San Diego Vista
*Held multiple roles at the University of San Diego’s news publication, reaching over 8,000 undergraduate students
AUG 2025 - MAY 2026
Photo Editor
San Diego, CA
AUG 2024 - DEC 2024
Feature Editor
San Diego, CA
JAN 2024 - MAY 2024
Social Media Manager
San Diego, CA
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Brainstorm visual assignments with our Editor-in-Chief about photos needed and help assign tasks within the photo and art team at weekly meetings
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Shoot photos needed for section editors and edit images using Adobe Lightroom or Photoshop
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Shared pitch ideas, wrote articles, collaborated with contributors, and edited two Feature stories a week
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Laid out and managed pages in Adobe InDesign during production and sent information to Distribution Manager
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Posted three times a week on The USD Vista’s Instagram to increase student engagement
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Created and designed posts in Canva that reflected the stories written by our students ensuring to keep consistent and cohesive branding
Palm Springs International Film Society
*Worked during the Palm Springs International Shortfest, specifically under the guidance of Scenario PR
JUN 2025
Public Relations Intern
Palm Springs, CA
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Managed press check-ins, assisted at red carpet events during the festival, and ensured guests felt welcomed
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Compiled media coverage reports using Muck Rack and CoverageBook to evaluate publicity impact
McKenzie Designs
*Assisted at Interior Design firm in bringing design concepts and re-branding efforts during academic breaks
DEC 2022 - AUG 2025
Interior Design Assistant
Palm Desert, CA
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Helped the lead designer by selecting fabrics and carpets that matched homeowners’ visions
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Worked on a brand refresh for the company by creating a new logo, photographing clients’ homes, and remodeling the website’s layout
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Created photo albums for clients, assisted with social media, and helped manage billing statements
student organization involvement
USD Surfrider Foundation Club
AUG 2025 - MAY 2026
Co-President; Event Planner
San Diego, CA
AUG 2024 - MAY 2025
Event Planner
San Diego, CA
skills
Technical:
Social Media:
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Plan and lead beach cleanups and general body meetings, educating students about single-use plastics and sustainability initiatives on campus
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Collaborate with executive board members and representatives from the non-profit’s regional and national chapter to support Surfrider programs
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Assist with planning beach cleanups by coordinating materials, submitting club funding requests, and booking off-campus events
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Participate in San Diego beach cleanups and track the amount of plastic collected to support sustainability advocacy efforts
Proficient in Canva, Adobe Premiere Pro, Adobe InDesign, Adobe Illustrator, Muck Rack, CoverageBook, Qualtrics, Microsoft Office (Word, Excel, PowerPoint), Google Workspace (Docs, Sheets, Slides, Form), Dotdigital
HubSpot Social Media Marketing Certification, Loomly; Instagram, TikTok, Snapchat, LinkedIn, Pinterest